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Campaign Resources


Other RTC Resources


Campaign for Active Transportation
Campaign Brochure

Rails-to-Trails Conservancy has created a brochure for the Campaign for Active Transportation that can be distributed locally to generate interest and engage various stakeholders and the public in general.

Download the Campaign Brochure

To personalize the brochure with your community name:

  1. In order to ensure that your personalized brochure prints properly, save a copy of the file to your computer first. Then open and edit that file.
  2. Click in the empty space under the title (on the right panel of page 1) and type in your community name and state.*
  3. To print the brochure, select File in the menu toolbar, then Print.
  4. Next to the printer name, click Properties.
  5. Select the Finishing tab at the top.
  6. Be sure Print on both sides is checked.
  7. Under Orientation, select Landscape.
  8. Click OK, then OK again to print.

* Your computer must fully download the brochure before you can personalize it.

Note that the brochure cannot be saved with the personalization. Once opened again, it must be re-personalized.

To further tailor the handout, create a customized insert to include with the brochure. After opening a new document in Microsoft Word® or another similar word- processing software:

  1. Ensure the document is set to 8.5" x 11" (Under File, select Page Setup and then the Paper tab).
  2. Under the File menu, select Page Setup. Be sure the Margins tab is selected.
    1. Under Orientation, choose Landscape.
    2. Set your top and bottom margins to 0.5" and your side margins to 0.35".
    3. Click OK.
  3. Under the Format menu option, select Columns and create three columns.
    1. Change the spacing to 0.7". Click OK.
  4. Working only in the first column, add photos and text.
  5. Once you are finished entering information, hit enter so that your cursor wraps to the first line (at the top) of the second column.
  6. Copy and paste column one in its entirety into the second and third columns.

If you want a one-sided insert, simply print the above document as is. For a two-sided insert, hit enter at the end of the third column so that a second page is created. Repeat steps 4-6, inserting continuation text on p. 2. (Be sure your printer is set to print on both sides before printing.)

Personalize the insert to meet your local needs. Consider including:

  1. Photographs / maps / images
  2. Projects underway or in the planning stage
  3. Specific events or opportunities for participation (public meetings, Bike-to-Work Days, etc.)
  4. Volunteer solicitations for the local campaign
  5. Past successes
  6. Local contact information

Alternately, communities are encouraged to create their own brochures, like the local campaign committee did in Hartford, Conn.

Please let us know if you have any difficulties by e-mailing

Rails-to-Trails Conservancy
The Duke Ellington Building
2121 Ward Ct., NW
5th Floor
Washington, DC 20037