TrailNation Summit Agenda

We are excited to have such a great group of trail advocates, funders and municipal leaders joining us for the TrailNation Summit in Milwaukee, June 5-7. Below, you will find a detailed Summit agenda that includes content titles, times, speakers and locations.


Agenda at a Glance


Tuesday, June 5, 2018

TrailNation Summit Welcome Reception | 4:00 - 6:00 p.m. Milwaukee Ale House, Lower Patio
233 N. Water Street, Milwaukee, WI 53202

Wednesday, June 6, 2018

Networking Breakfast and Registration | 7:00 - 8:00 a.m. Milwaukee County War Memorial Center, Atrium
750 N. Lincoln Memorial Drive, Milwaukee, WI 53202

Plenary: The TrailNation Playbook | 8:00 - 9:30 a.m. Milwaukee County War Memorial Center, Memorial Hall South

Topic Sessions | 9:40 - 11:00 a.m.

  • Session #1: Planning and Trail Networks: A Holistic Integration, Room 415
  • Session #2: Investment Strategies for Trail Networks, Room 411
  • Session #3: Connecting People and Places: Branding Trail Networks to Maximize Outcomes, Room: Memorial Hall South

Networking Break | 11:00 - 11:15 a.m. Milwaukee County War Memorial Center, Outside the Hall

City Swap Meetups | 11:15 a.m. - 12:30 p.m.

  • Portland and San Diego: Atrium
  • Baltimore and Miami: Atrium
  • St. Louis/Rock Island and Memphis: Atrium
  • Billings and Colorado Springs: Atrium
  • Lincoln and Sacramento: Atrium
  • New Orleans and Houston: Atrium
  • King County and Columbus: Atrium
  • BATC and Circuit: Atrium
  • CTC and Badger: Room 411
  • IHTC and Active Plan: Room 415

Networking Break | 12:30 - 12:45 p.m. Milwaukee County War Memorial Center, Outside the Hall

Lunch Plenary: Disruption, Mobility and the Built Environment | 12:45 - 2:00 p.m. Milwaukee County War Memorial Center, Memorial Hall South

Poster Networking Session | 2:00 - 3:00 p.m. Milwaukee County War Memorial Center, Atrium

Topic Sessions | 3:00 - 4:15 p.m.

  • Session #1: Gap Filling: How to Leverage Relationships to Make Key Connections in Your Trail Network, Room: Memorial Hall North
  • Session #2: Trail-Oriented Development, Room 415
  • Session #3: Strategic Trail Assessment to Make the "Value Case", Room 411

Networking Break | 4:15 - 4:30 p.m. Milwaukee County War Memorial Center, Outside the Hall

Plenary: Funders Panel | 4:30 - 5:15 p.m. Milwaukee County War Memorial Center, Memorial Hall 

Networking Break | 5:15 - 5:30 p.m. Milwaukee County War Memorial Center, Outside the Hall

30th Street Corridor Field Trip | 5:30 - 7:30 p.m. Milwaukee County War Memorial Center, Front of Building

Discovery World Reception | 7:30 - 9:30 p.m. Discovery World Science and Technology Museum, Great Lakes Future and Reiman Aquarium Exhibits
500 N. Harbor Dr., Milwaukee, WI 53202

View full June 5 - 6 Agenda

Thursday, June 7, 2018

Networking Breakfast and Registration | 7:30 - 8:30 a.m. Milwaukee County War Memorial Center, Atrium 

Plenary: Planning for Equity | 8:30 - 9:30 a.m. Milwaukee County War Memorial Center, Memorial Hall

Topic Sessions | 9:40 - 11:00 a.m. 

  • Session #1: Creating Healthier Places for Healthier People, Room 415
  • Session #2: The Equitable Development of Trail Systems, Room 411
  • Session #3: Listening Session, Room: Memorial Hall North

Networking Break | 11:00 - 11:20 a.m. Milwaukee County War Memorial Center, Outside the Hall

City Swap Meetups| 11:20 – 12:35 p.m.

  • Portland and San Diego: Atrium
  • Baltimore and Miami: Atrium
  • St. Louis/Rock Island and Memphis: Atrium
  • Billings and Colorado Springs: Atrium
  • Lincoln and Sacramento: Atrium
  • New Orleans and Houston: Atrium
  • King County and Columbus: Memorial Hall North
  • BATC and Circuit: Memorial Hall North
  • CTC and Badger: Room 411
  • IHTC and Active Plan: Room 415

Lunch Plenary: Trails are the Solution | 12:45 - 2:00 p.m. Milwaukee County War Memorial Center, Memorial Hall

View full June 7 Agenda


Full Agenda


Tuesday, June 5, 2018

TrailNation Summit Welcome Reception

4:00 – 6:00 p.m. Milwaukee Ale House, Lower Patio | 233 N. Water Street, Milwaukee, WI 53202

Join RTC and the Wisconsin Bike Fed as we kick off the 2018 TrailNation Summit. Registration will be open at the Ale House, and attendees can get their nametags, welcome bags and scholarship reimbursements (if they applied for one). Heavy hors d'oeuvres and drinks will be provided. Liz Thorstensen, RTC’s vice president of trail development, and Dave Schlabowske, executive director of the Wisconsin Bike Fed, will provide welcome remarks. Attendees will be responsible for their own transportation to and from the Ale House.

Wednesday, June 6, 2018

Networking Breakfast and Registration

7:00 - 8:00 a.m. Milwaukee County War Memorial Center, Atrium

Plenary: The TrailNation Playbook

8:00 - 9:30 a.m. Milwaukee County War Memorial Center, Memorial Hall South

Welcome

This panel discussion will tell the story of what it takes to build trail networks through the experiences of each of the eight TrailNation projects. The group will share strategic and innovative approaches to trail network development that can be replicated to expedite trail network projects nationwide.

Topic Sessions

9:40 - 11:00 a.m. Milwaukee County War Memorial Center, Various Locations


1Planning and Trail Networks: A Holistic Integration

Room 415

Regional trail networks often extend beyond multiple city, county and, sometimes, state boundaries. Different types of municipal and state agencies within each of those jurisdictions—e.g., transportation, parks and recreation—consider and implement trail planning in different ways. To add to the complexity, regional initiatives that rely on cooperation of multiple jurisdictions to achieve a common goal, like boosting economic development, also result in plans that could—and should—include trails. As trail planners and advocates, how can we wade into the planning waters and use those processes to include and elevate trail network building? This session will be a moderated discussion to explore how different trail network efforts have approached the holistic integration of trails in local, regional and statewide planning.

3Connecting People and Places: Branding Trail Networks to Maximize Outcomes

Memorial Hall South

As trail networks are built and trail systems grow, they hold incredible promise to deliver far-reaching returns on investment. How we package the promise of these systems has a direct effect on how people perceive them—are they tools for tourism, local amenities, vital community assets or all the above? This session will explore the intricacies of place branding and strategies for leveraging the power of a brand to maximize the potential of trail networks.

2Investment Strategies for Trail Networks

Room 411

Building your regional trail network rapidly requires substantial infrastructure investment. This highly interactive workshop will explore strategies to secure sufficient funds to meet your trail development timetable. How do you make best use of federal, state, local and/or private funding opportunities? Should you consider creating new ones? Participants will set the agenda, so come loaded with your biggest challenges to securing robust funding.

Networking Break

11:00 - 11:15 a.m. Milwaukee County War Memorial Center, Outside the Hall

Snacks and beverages will be provided.

City Swap Meetups

11:15 a.m. - 12:30 p.m. Milwaukee County War Memorial Center, Various Locations 

Trail network teams representing projects diverse in size, scope and geography will meet to share information and dialogue on what’s working, what’s not and what lessons can be applied in communities nationwide.

Portland and San Diego: Atrium

Baltimore and Miami: Atrium

St. Louis/Rock Island and Memphis: Atrium

Billings and Colorado Springs: Atrium

Lincoln and Sacramento: Atrium

New Orleans and Houston: Atrium

King County and Columbus: Atrium

BATC and Circuit: Atrium

CTC and Badger: Room 411

IHTC and Active Plan: Room 415

Networking Break

12:30 - 12:45 p.m. Milwaukee County War Memorial Center, Outside the Hall

Lunch Plenary: Disruption, Mobility and the Built Environment

12:45 - 2:00 p.m. Milwaukee County War Memorial Center, Memorial Hall South

A conversation with leading national voices about strategies to prepare for imminent changes in the way we use our streets, sidewalks, trails and public spaces in the wake of technological and cultural disruption.

Laura Bliss, Staff Writer, CityLab 

Heather Deutsch, Senior Planning Associate, ALTA Planning and Design

Robin Hutcheson, Vice President, National Association of City Transportation Officials

Keith Laughlin, President, Rails-to-Trails Conservancy

Blaine Merker, Partner, U.S. Managing Director, Gehl

Poster Networking Session

2:00 - 3:00 p.m. Milwaukee County War Memorial Center, Atrium

During this hour, attendees will have the opportunity to network and learn more about each other’s trail network projects. Posters will be provided and teams will be asked to have at least one member of their teams staff this poster and answer questions that other attendees might have about their local effort. 

Topic Sessions

3:00 - 4:15 p.m. Milwaukee County War Memorial Center, Various Locations


1Gap Filling: How to Leverage Relationships to Make Key Connections in Your Trail Network

Memorial Hall North

Dreaming, realizing and completing trail network projects is a process that requires building relationships with a multitude of vested interests, from the grassroots to corporate interests. Join us for a panel discussion around how to cultivate and activate a variety of stakeholders, including individual community members, grassroots groups, landholders, corporations, railroads, government, advocates and philanthropists, to best achieve the goal of connecting the gaps in your trail network.

Ramiro Gonzales, Redevelopment Manager, City of Brownsville, Texas

Katie Guerin, Head of Strategic Initiatives, Rails-to-Trails Conservancy

Jocelyn Hill, Director, Public Affairs & Assistant General Counsel, Conrail

Keith Holt, Community Education Manager, Bike Easy

Andy Johnson, Program Director, The William Penn Foundation

3Strategic Trail Assessment to Make the "Value Case"

Room 411

As public investments, trails have shown time and again to provide benefits that exceed their costs. Combining connectivity, recreation, health, tourism and land value benefits: trails can be true aggregators of broadly and equitably spread benefits throughout a community. Building networks of trails and conducting low-cost programs to drive usage only multiply the benefits. This session will help attendees envision the full benefits of a trail network, discuss emerging tools to quantify trail network benefits and empower communities to make the case that public investment in trails has a long-term net positive value to residents and to government.

Shane Farthing, Senior Director of Active Transportation Programs, Rails-to-Trails Conservancy

Kelly Pack, Director of Trail Development, Rails-to-Trails Conservancy

Kent Spellman, West Virginia Trail Advocate, Rails-to-Trails Conservancy

2Trail Oriented Development

Room 415

Trails provide numerous health, transportation and economic benefits that aren’t always monetized, but are appreciated by consumers. The framework of trail-oriented development provides a platform for uncovering how trail corridors should be integrated into transportation and land use planning to guide economic development and revitalization. Join this session to learn about the successes and challenges facing three different trail-oriented development strategies from across the country, all in different stages of their development.

Joe Louis Barrow, Jr., Board Member, Rails-to-Trails Conservancy

Galin Brooks, Planning Manager, NoMa Bid

Jason Hall, ‎Co-Founder and CEO, Arch to Park LLC

Liz Thorstensen, Vice President of Trail Development, Rails-to-Trails Conservancy

Taldi Walter, Government and Community Affairs Manager, REI Co-op 

Networking Break

4:15 - 4:30 p.m. Milwaukee County War Memorial CenterOutside the Hall

Drinks and snacks will be provided.

Plenary: Funders Panel

4:30 - 5:15 p.m. Milwaukee County War Memorial Center, Memorial Hall

A panel discussion with lead funders from RTC’s TrailNation projects. Content will focus on the panelists, the organizations that they represent, why they choose to support trail network building and tips for securing funding for your trail network.

Rebecca Riley, Board Member, Rails-to-Trails Conservancy

Andy Johnson, Program Director, William Penn Foundation

Judy Quisenberry, Grants Director, The Valley Baptist Legacy Foundation

Taldi Walter, Government and Community Affairs Manager, REI Co-op

Networking Break

5:15 - 5:30 p.m. Milwaukee County War Memorial CenterOutside the Hall

Drinks and Snacks Provided

30th Street Corridor Field Trip

5:30 - 7:30 p.m. Milwaukee County War Memorial Center, Front of Building

Join RTC on a visit to a key connector within Milwaukee’s Route of the Badger trail network. Once complete, this future rail-with-trail corridor would provide a protected multiuse facility for several Milwaukee neighborhoods that have been historically cut off from trail and active transportation infrastructure.

Discovery World Reception

7:30 - 9:30 p.m. Discovery World Science and Technology Museum, Great Lakes Future and Reiman Aquarium Exhibits

Dinner and drinks will be provided during this two-hour networking reception for all attendees of the TrailNation Summit. Buses from the field trip will drop guests at Discovery World, and all will be responsible for their transportation back to their hotel at the end of the evening.

Return to Agenda at a Glance